Magpie

Tour & Activity Business Audit

Get a comprehensive analysis of your online presence and discover opportunities to attract more customers

What We Analyze

AI Search Readiness

Check if your website has proper schema markup (LocalBusiness, TouristAttraction, etc.) to help AI search engines understand and recommend your services.

Review Performance

Analyze your Google review ratings, volume, and response rate to identify opportunities for building trust and credibility with potential customers.

Search Visibility

Discover how visible you are in Google search results, including organic rankings, paid ads, and the "Things to Do" widget.

GBP Completeness

Evaluate your Google Business Profile completeness including description, hours, photos, posts, and whether your listing is claimed and verified.

Content Quality

AI-powered analysis of your website content quality, readability, and effectiveness at communicating your tour and activity offerings.

FAQ Coverage

Check if your website addresses common customer questions about bookings, pricing, cancellations, and experience details.